Once again, Georgians across the country are preparing for the holiday season, making travel plans, crushing walnuts for gozinaki, and buying gifts for their friends and families. Gifts are an important part of celebrating the New Year and Christmas, signifying the importance of friendship and allowing us to treat our loved ones to something to start a brand new year in style. It is therefore no coincidence that November and December are some of the strongest months for purchasing consumer goods in Georgia, not to mention across Europe and America. ...