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On December 16, in cooperation with MOLI, ISET organized a dialogue on “The Role of Leaders in Modernizing Georgian Agriculture”. The MOLI (Market Opportunities for Livelihood Improvement) project is implemented by the HEKS/EPER office in South Caucasus with the support of the Swiss Government.
The main purpose of the dialogue was to share lessons learned from a review of existing supply chain relationships in Georgian agriculture with a focus on those replicable, scalable, and sustainable models that lead to gains in productivity and income for all value chain actors.
The expert panel included the Minister of Agriculture of Georgia, Levan Davitashvili, CEOs of major Georgian agricultural businesses and donor representatives. The dialogue was moderated by ISET’s president, Eric Livny.
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On December 15, 2016, Dr. Natalia Velikova, Associate Professor at Texas Tech University (TTU), held a lecture on Focus Group Discussions for the researchers of ISET-PI. Natalia is an Associate Director of the Texas Wine Marketing Research Institute. Currently, she is a Fulbright scholar in Tbilisi and works on the Development of Wine Marketing and Wine Tourism Strategies for Georgia.
Natalia started her presentation by outlining the main differences between quantitative and qualitative research and suggested some criteria for choosing between these two approaches. Afterwards, she introduced Focus Group Discussions (FGD) as one of the methods used in qualitative research and listed research goals and questions to be addressed with FGDs.
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