Consumer Demand Analysis for a Private Company, JSC Sarajishvili. 2015 increase in alcohol excise taxes has led to price increase on majority of JSC Sarajishvili’s products. As a consequence the company experienced sharp decline in sales of its products.
The objective of the project is to analyze options for a private, Georgia-based company to expand its operations. ISET-PI was commissioned by MGeorgia, holding company of JSC ”Chateau Mukhrani” and “Georgian Wines and Spirits Company” Ltd (GWS), to conduct an assessment of the current conditions and future prospects in spirit and drinks market, and based on this assessment to evaluate potential benefits of different case scenarios, currently considered by the company. The final report will contain estimations of Return on Investment (ROI), Profit and Loss (P&L) and corresponding recommendations for each option considered.
The objective of this activity is to design, develop and implement an operational the Georgian Reform Progress Tracking System (GRPTS) that informs grant beneficiaries on how new reform efforts of the Georgian government have progressed against their intended objectives and continue to improve development outcomes.
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