ISET Hosts Jacques Fleury for a Presentation of the Harvard Business School Case of Borjomi
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On 19 June ISET hosted Jacques Fleury, formerly the CEO of GGMW and currently the CEO of GWS and Director of JSC Château Mukhrani. The format of the meeting was very different from the typical seminars conducted at ISET. Mr. Fleury provided insights into doing business in Georgia since 1997, when he was asked to become the CEO and increase the value of one of Georgia’s most famous intangible assets – the popularity of the mineral water from the springs of the Borjomi valley.
When Fleury joined the company GGMW was nearly out of money and he was told that the company would need to raise at least $3 million to cover the necessary investments.
ISET Policy Institute Presents its Report on Regional Disparities in Georgia
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On June 13, 2013 Michael Fuenfzig presented a new study of the ISET Policy Institute, the “Report on Regional Disparities in Georgia”. The study was commissioned by the EU project “Support to Regional Policy Implementation in Georgia”. The ISET Policy Institute team has been intensively studying multiple dimensions of potential disparities between the regions of Georgia for two months. With the main regional disparities and data gaps identified, this report serves to lay the foundations for efficient regional policy formulation and implementation in Georgia.
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